• Born in Dublin in the late 1970s when everyone had garishly patterned sweaters and ghastly brown tones on their wallpaper.

• Graduated from IADT 21 years later.

• 13 years after that, having won various international and national advertising and design awards, several exhibitions and mentions in the World Press Photo annual, and with a client base in Ireland, the UK, Germany, Portugal, France and Sweden, moves to Coimbra in Portugal to be more closely located to pastel de natas.

• Shoots mainly in the areas of advertising, documentary, editorial portraiture and architecture.

• A long suffering Everton fan who clearly has a sadistic side, has now adopted Académica since moving to Coimbra.

• Now comes with added cuteness in the form of his first daughter.